| Type | Sym | Class | Transaction | Value $ | Shares | Change % | * Price $ | Shares After | Date | Ownership | Footnotes |
|---|---|---|---|---|---|---|---|---|---|---|---|
| transaction | ELF | Common Stock, $0.01 par value | Sale | -$655K | -5.22K | -4.8% | $125.48 | 104K | Aug 29, 2023 | Direct | F1, F2, F3 |
| transaction | ELF | Common Stock, $0.01 par value | Sale | -$891K | -7.04K | -6.79% | $126.55 | 96.6K | Aug 29, 2023 | Direct | F1, F2, F4 |
| transaction | ELF | Common Stock, $0.01 par value | Sale | -$143K | -1.13K | -1.16% | $127.15 | 95.5K | Aug 29, 2023 | Direct | F1, F2, F5 |
| transaction | ELF | Common Stock, $0.01 par value | Sale | -$155K | -1.2K | -1.26% | $128.82 | 94.3K | Aug 29, 2023 | Direct | F1, F2, F6 |
| transaction | ELF | Common Stock, $0.01 par value | Sale | -$194K | -1.5K | -1.59% | $129.61 | 92.8K | Aug 29, 2023 | Direct | F1, F2, F7 |
| transaction | ELF | Common Stock, $0.01 par value | Sale | -$65.6K | -500 | -0.54% | $131.17 | 92.3K | Aug 29, 2023 | Direct | F1, F2, F8 |
| transaction | ELF | Common Stock, $0.01 par value | Sale | -$451K | -3.41K | -3.7% | $132.21 | 88.9K | Aug 29, 2023 | Direct | F1, F2, F9 |
| transaction | ELF | Common Stock, $0.01 par value | Sale | -$940K | -7.05K | -7.94% | $133.25 | 81.8K | Aug 29, 2023 | Direct | F1, F2, F10 |
| transaction | ELF | Common Stock, $0.01 par value | Sale | -$201K | -1.5K | -1.83% | $134.04 | 80.3K | Aug 29, 2023 | Direct | F1, F2, F11 |
Buy Plan / Sale Plan: These are also open market purchases/sales of shares, but in this case the transaction is part of a trading plan. Rule 10b5-1 allows insiders to setup a trading plan to buy/sell stocks over a certain period of time. Since the purchases/sales are predetermined, this protects the insiders from violating insider trading law.
Transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c).
| Id | Content |
|---|---|
| F1 | Transaction made pursuant to a 10b5-1 trading plan adopted by the Reporting Person. |
| F2 | Includes 63,714 restricted stock units. |
| F3 | The transaction was executed in multiple trades in prices ranging from $125.00 to $125.98, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer, or a security holder of the Issuer, upon request, full information regarding the number of shares sold at each respective price within the range set forth in this footnote. |
| F4 | The transaction was executed in multiple trades in prices ranging from $126.00 to $126.95, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer, or a security holder of the Issuer, upon request, full information regarding the number of shares sold at each respective price within the range set forth in this footnote. |
| F5 | The transaction was executed in multiple trades in prices ranging from $127.00 to $127.54, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer, or a security holder of the Issuer, upon request, full information regarding the number of shares sold at each respective price within the range set forth in this footnote. |
| F6 | The transaction was executed in multiple trades in prices ranging from $128.27 to $129.15, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer, or a security holder of the Issuer, upon request, full information regarding the number of shares sold at each respective price within the range set forth in this footnote. |
| F7 | The transaction was executed in multiple trades in prices ranging from $129.28 to $130.10, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer, or a security holder of the Issuer, upon request, full information regarding the number of shares sold at each respective price within the range set forth in this footnote. |
| F8 | The transaction was executed in multiple trades in prices ranging from $130.67 to $131.64, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer, or a security holder of the Issuer, upon request, full information regarding the number of shares sold at each respective price within the range set forth in this footnote. |
| F9 | The transaction was executed in multiple trades in prices ranging from $131.67 to $132.65, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer, or a security holder of the Issuer, upon request, full information regarding the number of shares sold at each respective price within the range set forth in this footnote. |
| F10 | The transaction was executed in multiple trades in prices ranging from $132.72 to $133.71, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer, or a security holder of the Issuer, upon request, full information regarding the number of shares sold at each respective price within the range set forth in this footnote. |
| F11 | The transaction was executed in multiple trades in prices ranging from $133.7250 to $134.71, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer, or a security holder of the Issuer, upon request, full information regarding the number of shares sold at each respective price within the range set forth in this footnote. |
Senior Vice President and Chief Financial Officer