| Type | Sym | Class | Transaction | Value $ | Shares | Change % | * Price $ | Shares After | Date | Ownership | Footnotes |
|---|---|---|---|---|---|---|---|---|---|---|---|
| transaction | SFM | Common Stock, par value $0.001 per share | Sale | -$642K | -5.71K | -2.64% | $112.41 | 211K | Oct 7, 2024 | Direct | F1, F2 |
| transaction | SFM | Common Stock, par value $0.001 per share | Sale | -$657K | -5.71K | -2.71% | $115.05 | 205K | Oct 8, 2024 | Direct | F1, F3, F4 |
Buy Plan / Sale Plan: These are also open market purchases/sales of shares, but in this case the transaction is part of a trading plan. Rule 10b5-1 allows insiders to setup a trading plan to buy/sell stocks over a certain period of time. Since the purchases/sales are predetermined, this protects the insiders from violating insider trading law.
Transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c).
| Id | Content |
|---|---|
| F1 | The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person. |
| F2 | The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $111.82 to $113.065 per share, inclusive. The reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote. |
| F3 | The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $114.34 to $115.855 per share, inclusive. The reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote. |
| F4 | Includes 148,284 shares of common stock and 57,006 restricted stock units. Each restricted stock unit represents the right to receive, upon vesting, one share of common stock. 11,102 restricted stock units will vest on March 15, 2025, 23,112 restricted stock units will vest evenly over two years on March 14, 2025 and March 14, 2026 and 22,792 restricted stock units will vest evenly over three years on March 19, 2025, March 19, 2026 and March 19, 2027. All such vests assume continued employment through the applicable vest date. |