Tarang Amin - 01 Oct 2021 Form 4 Insider Report for e.l.f. Beauty, Inc. (ELF)

Role: Chief Executive Officer, Director
Signature: /s/ Scott K. Milsten, Attorney-in-Fact for Tarang Amin
Issuer symbol: ELF
Transactions as of: 01 Oct 2021
Net transactions value: -$1,246,342
Form type: 4
Filing time: 05 Oct 2021, 16:06:04 UTC
Previous filing: 03 Sep 2021
Next filing: 28 Oct 2021
SEC: View on sec.gov

Transactions Table

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Ownership	Footnotes
transaction	ELF	Common Stock, $0.01 par value	Sale	$1,020,005	-34,821	-2.1%	$29.29^*	1,654,095	01 Oct 2021	By Family Trust	F1, F2, F3
transaction	ELF	Common Stock, $0.01 par value	Sale	$113,150	-3,870	-1%	$29.24^*	383,469	01 Oct 2021	By Family Trust	F1, F4
transaction	ELF	Common Stock, $0.01 par value	Sale	$113,187	-3,870	-1%	$29.25^*	383,469	01 Oct 2021	By Family Trust	F1, F5
holding	ELF	Common Stock, $0.01 par value						470,099	01 Oct 2021	Direct	F3, F6

* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id	Content
F1	Transaction made pursuant to a 10b5-1 trading plan adopted by the Reporting Person.
F2	The transaction was executed in multiple trades in prices ranging from $28.75 to $29.70, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer, or a security holder of the Issuer, upon request, full information regarding the number of shares sold at each respective price within the range set forth in this footnote.
F3	Reflects the transfer of 39,935 shares previously held directly by the Reporting Person into a family trust.
F4	The transaction was executed in multiple trades in prices ranging from $28.84 to $29.64, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer, or a security holder of the Issuer, upon request, full information regarding the number of shares sold at each respective price within the range set forth in this footnote.
F5	The transaction was executed in multiple trades in prices ranging from $28.94 to $29.64, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer, or a security holder of the Issuer, upon request, full information regarding the number of shares sold at each respective price within the range set forth in this footnote.
F6	Includes 68,910 Restricted Stock Units ("RSUs"). The Reporting Person is entitled to receive one (1) share of common stock for each one (1) RSU upon the vesting thereof.