Michael R. Crowley - Mar 1, 2024 Form 4 Insider Report for BOSTON BEER CO INC (SAM)

Role: Chief Sales Officer
Signature: Michael G. Andrews under POA for the benefit of Michael R. Crowley
Stock symbol: SAM
Transactions as of: Mar 1, 2024
Transactions value $: -$46,837
Form type: 4
Date filed: 3/4/2024, 04:02 PM
Previous filing: Jan 2, 2024

Transactions Table

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Ownership	Footnotes
transaction	SAM	Class A Common Stock	Tax liability	-$46.8K	-152	-8.87%	$308.14	1.56K	Mar 1, 2024	Direct	F1
transaction	SAM	Class A Common	Award	$0	+1.35K	+86.3%	$0.00	2.91K	Mar 1, 2024	Direct	F2, F3

* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id	Content
F1	The Issuer net withheld the vesting of a percentage of shares to satisfy the tax obligations of the Reporting Person flowing from the vesting of Restricted Stock Units ("RSUs"). The Reporting Person had a total of 377 RSUs vest on March 1, 2024.
F2	Represents grants of Restricted Stock Units ("RSUs") under the Issuer's Restated Employee Equity Incentive Plan ("EEIP"). The details of these grants were disclosed in a Current Report on Form 8-K filed by the Issuer on February 22, 2024.
F3	The shares reported include 2,018 shares of restricted stock subject to vesting conditions.