Ehrlichman Matt - 07 Apr 2026 Form 4 Insider Report for Porch Group, Inc. (PRCH)

Reporting relationship: CEO, CHAIRMAN AND FOUNDER, Director, 10%+ Owner
Issuer ticker: PRCH
Reported as of: 07 Apr 2026
Net transaction value: -$511,612
SEC form: 4
Accepted by SEC: 09 Apr 2026, 17:40:55 UTC
Prior SEC filing: 03 Apr 2026
Next SEC filing: 10 Apr 2026
Source filing: View source filing
Reporting owner signature: /s/Meghan Silver as Attorney-in-fact for Matthew Ehrlichman

Filing notes and source

Key filing fact

Ehrlichman Matt filed Form 4 for Porch Group, Inc. (PRCH) on 09 Apr 2026.

Key facts

This page summarizes Ehrlichman Matt's Form 4 filing for Porch Group, Inc. (PRCH).
5 reported transactions and 0 derivative rows are listed below.
Accepted by SEC: 09 Apr 2026, 17:40.

Change

Previous filing in this sequence was filed on 03 Apr 2026.
Current net transaction value: -$511,612.

Research use

This tells you what this filing adds before you inspect full transaction and derivative tables.
You can trace every row back to the original SEC filing document.

Evidence

Filed on Form 4

Ownership activity is grounded in SEC Form 4 disclosures.

View source filing

Reporting Owners (1)

CIK 0001515184 Primary reporting owner

Ehrlichman Matt

Relationship: CEO, CHAIRMAN AND FOUNDER, Director, 10%+ Owner
Address: 411 FIRST AVENUE SOUTH, SUITE 501, SEATTLE
Signature: /s/Meghan Silver as Attorney-in-fact for Matthew Ehrlichman
Signature date: 09 Apr 2026

Reported non-derivative transactions

Shares, units, or other non-derivative securities reported in this filing.

PRCH transaction

Common Stock

Award

Transaction value
Shares: +226,355
Change %: +1.3%
Price: $0.000000^*
Shares after: 17,430,043
Date: 07 Apr 2026
Ownership: Direct
Footnotes: F1

PRCH transaction

Common Stock

Award

Transaction value
Shares: +71,474
Change %: +0.41%
Price: $0.000000^*
Shares after: 17,501,517
Date: 07 Apr 2026
Ownership: Direct
Footnotes: F2

PRCH transaction

Common Stock

Sale

Transaction value: $136,467
Shares: -18,983
Change %: -0.11%
Price: $7.19
Shares after: 17,482,534
Date: 07 Apr 2026
Ownership: Direct
Footnotes: F3, F4

PRCH transaction

Common Stock

Sale

Transaction value: $179,694
Shares: -24,996
Change %: -0.14%
Price: $7.19
Shares after: 17,457,538
Date: 07 Apr 2026
Ownership: Direct
Footnotes: F4, F5

PRCH transaction

Common Stock

Sale

Transaction value: $195,452
Shares: -27,188
Change %: -0.16%
Price: $7.19
Shares after: 17,430,350
Date: 07 Apr 2026
Ownership: Direct
Footnotes: F4, F6

PRCH holding

Common Stock

No transaction description listed

Transaction value
Shares
Change %
Price
Shares after: 6,416,712
Date: 07 Apr 2026
Ownership: By LLC
Footnotes: F7

^* marks a reported price that did not pass the local price check.

Additional SEC filing notes

Filing notes and footnotes

Explanation of responses 7 footnotes

Footnote F1

Represents a grant of restricted stock units ("RSUs") under the Company's 2026 long-term equity incentive program. Each RSU represents a right to receive one share of the Issuer's common stock upon vesting. 25% of the RSUs shall vest on April 7, 2027, then 1/6th of the remaining RSUs shall vest every 6 months for the remaining 36 months of the 48-month vesting period, subject to the Reporting Person's employment or service with the Issuer as contemplated in the RSU Agreement.

Footnote F2

At the determination of the Compensation Committee, represents a grant of the Issuer's common stock for the portion of achieving in excess of target performance for the annual bonus program for 2025.

Footnote F3

This sale was required by the Issuer at its election (without any discretion by the Reporting Person), and represents shares sold to cover tax withholding obligations in connection with the vesting and settlement of restricted stock units ("RSUs") that vested on April 4, 2026 on the semi-annual vesting of the Reporting Person's April 4, 2025 RSU grant. The Issuer has adopted this sell-to-cover method as the sole means for plan participants to satisfy tax withholding obligations in connection with the settlement of awards. The RSUs will continue to vest ratably every 6 months over the remaining 48-month vesting period which commenced on April 4, 2025, subject to the Reporting Person's continuous employment or service with the Issuer.

Footnote F4

The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $7.19 to $7.27 per share. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Footnote F5

This sale was required by the Issuer at its election (without any discretion by the Reporting Person), and represents shares sold to cover tax withholding obligations in connection with the vesting and settlement of restricted stock units ("RSUs") that vested on April 5, 2026 on the semi-annual vesting of the Reporting Person's April 7, 2023 RSU grant. The Issuer has adopted this sell-to-cover method as the sole means for plan participants to satisfy tax withholding obligations in connection with the settlement of awards. The RSUs will continue to vest ratably every 6 months over the remaining 48-month vesting period which commenced on April 5, 2023, subject to the Reporting Person's continuous employment or service with the Issuer.

Footnote F6

This sale was required by the Issuer at its election (without any discretion by the Reporting Person), and represents shares sold to cover tax withholding obligations in connection with the vesting and settlement of restricted stock units ("RSUs") that vested on April 5, 2026 on the semi-annual vesting of the Reporting Person's April 5, 2024 RSU grant. The Issuer has adopted this sell-to-cover method as the sole means for plan participants to satisfy tax withholding obligations in connection with the settlement of awards. The RSUs will continue to vest ratably every 6 months over the remaining 48-month vesting period which commenced on April 5, 2024, subject to the Reporting Person's continuous employment or service with the Issuer.

Footnote F7

Issuer common stock held by West Equities, LLC over which the Reporting Person has sole voting and dispositive power.