Michael Friedman - Apr 10, 2023 Form 4 Insider Report for iMedia Brands, Inc. (IMBI)

Role: Director
Signature: /s/ Jonathan Zimmerman, Attorney-in-Fact
Stock symbol: IMBI
Transactions as of: Apr 10, 2023
Transactions value $: $50,000
Form type: 4
Date filed: 4/20/2023, 04:31 PM
Previous filing: Jun 16, 2022

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Underlying Class	Amount	Exercise Price	Ownership	Footnotes
transaction	IMBI	7.75% Convertible Promissory Note	Purchase	$50K				$50K	Apr 10, 2023	Common Stock	145K	$0.59	Direct	F1, F2

* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id	Content
F1	Upon the completion of (a) the Company's shareholders approving an increase to the Company's authorized shares in order to provide sufficient authorized but unissued and unreserved shares of Common Stock, par value $0.01 per share ("Common Stock") to permit conversion and any other required approvals and (b) either (i) the Company's entry into either a new or refinanced asset-based lending facility or (ii) the holders of a majority of the principal amount of the Notes determining that the Company has made sufficient progress towards completion of this refinancing, the outstanding principal and interest accrued (the "Conversion Amount") will be convertible into shares of Common Stock and Common Stock Purchase Warrants. The holder shall receive a number of shares of Common Stock, together with a Common Stock Purchase Warrant to purchase 0.85 shares of Common Stock, determined by dividing the Conversion Amount by $0.58625.
F2	Consists of 85,287 common stock shares and 59,701 common stock purchase warrants. The shares may be issued as warrants with an exercise price of $0.00001 per share at the election of the holder.

Content

Upon the completion of (a) the Company's shareholders approving an increase to the Company's authorized shares in order to provide sufficient authorized but unissued and unreserved shares of Common Stock, par value $0.01 per share ("Common Stock") to permit conversion and any other required approvals and (b) either (i) the Company's entry into either a new or refinanced asset-based lending facility or (ii) the holders of a majority of the principal amount of the Notes determining that the Company has made sufficient progress towards completion of this refinancing, the outstanding principal and interest accrued (the "Conversion Amount") will be convertible into shares of Common Stock and Common Stock Purchase Warrants. The holder shall receive a number of shares of Common Stock, together with a Common Stock Purchase Warrant to purchase 0.85 shares of Common Stock, determined by dividing the Conversion Amount by $0.58625.

Consists of 85,287 common stock shares and 59,701 common stock purchase warrants. The shares may be issued as warrants with an exercise price of $0.00001 per share at the election of the holder.