Wallace D. Ruiz - 01 Mar 2025 Form 4 Insider Report for Inuvo, Inc. (INUV)

Role: CFO
Signature: /s/ Wallace D. Ruiz
Issuer symbol: INUV
Transactions as of: 01 Mar 2025
Net transactions value: -$18,532
Form type: 4
Filing time: 06 Mar 2025, 16:14:38 UTC
Previous filing: 06 Feb 2025
Next filing: 03 Apr 2025
SEC: View on sec.gov

Transactions Table

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Ownership	Footnotes
transaction	INUV	Common Stock	Options Exercise	$0	+100,000	+12%	$0.000000	962,144	01 Mar 2025	Direct
transaction	INUV	Common Stock	Tax liability	$18,532	-50,005	-5.2%	$0.3706	912,139	01 Mar 2025	Direct

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Underlying Class	Amount	Exercise Price	Ownership	Footnotes
transaction	INUV	Restricted Stock Unit	Options Exercise	$0	-100,000	-33%	$0.000000	200,000	01 Mar 2025	Common Stock	100,000		Direct	F1, F2

* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id	Content
F1	Each restricted stock unit represents a contingent right to receive one share of Issuer's Common Stock.
F2	The restricted stock units become vested 33.33% per year beginning on the first anniversary of the date of grant.