B. Riley Financial, Inc. - Jul 21, 2023 Form 4 Insider Report for ALTA EQUIPMENT GROUP INC. (ALTG)

Role: 10%+ Owner
Signature: B. Riley Financial, Inc., by: /s/ Bryant R. Riley, Co-Chief Executive Officer
Stock symbol: ALTG
Transactions as of: Jul 21, 2023
Transactions value $: -$35,750,000
Form type: 4
Date filed: 7/21/2023, 05:08 PM
Previous filing: Jun 27, 2023
Next filing: Aug 7, 2023

Transactions Table

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Ownership	Footnotes
transaction	ALTG	Common Stock	Sale	-$35.8M	-2.2M	-44.18%	$16.25	2.78M	Jul 21, 2023	By BRF Investments, LLC	F1, F2, F3
holding	ALTG	Common Stock						1.16M	Jul 21, 2023	By B. Riley Securities, Inc.	F1, F2, F3
holding	ALTG	Common Stock						625K	Jul 21, 2023	Direct	F4
holding	ALTG	Common Stock						1.06K	Jul 21, 2023	By Bryant R. Riley, as UTMA custodian for Charlie Riley	F1, F3
holding	ALTG	Common Stock						1.06K	Jul 21, 2023	By Bryant R. Riley, as UTMA custodian for Susan Riley	F1, F3
holding	ALTG	Common Stock						1.06K	Jul 21, 2023	By Bryant R. Riley, as UTMA custodian for Abigail Riley	F1, F3
holding	ALTG	Common Stock						1.06K	Jul 21, 2023	By Bryant R. Riley, as UTMA custodian for Eloise Riley	F1, F3

* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id	Content
F1	This Form 4 is being filed jointly by B. Riley Financial, Inc., a Delaware corporation ("BRF"), B. Riley Securities, Inc., a Delaware corporation ("BRS"), BRF Investments, LLC, a Delaware limited liability company ("BRFI"), and Bryant R. Riley.
F2	BRF is the parent company of BRS and BRFI. As a result, BRF may be deemed to indirectly beneficially own the shares held by BRS and BRFI.
F3	Bryant R. Riley is the Co-Chief Executive Officer and Chairman of the Board of Directors of BRF. As a result, Bryant R. Riley may be deemed to indirectly beneficially own the shares of Common Stock directly held by BRS and BRFI. Each of BRF, BRS, BRFI, and Bryant R. Riley disclaims beneficial ownership of the outstanding shares of Common Stock reported herein, except to the extent of its/his respective pecuniary interest therein.
F4	Represents shares held directly by Bryant R. Riley.

Remarks:

Certain of these transactions are matchable transactions under Section 16(b) of the Exchange Act. The Reporting Persons will disgorge the full amount of any recoverable profits to the Issuer.