Gokul Rajaram - Nov 15, 2023 Form 4 Insider Report for Trade Desk, Inc. (TTD)

Role
Director
Signature
/s/ Kelli Faerber, Attorney-in-fact for Gokul Rajaram
Stock symbol
TTD
Transactions as of
Nov 15, 2023
Transactions value $
-$204,382
Form type
4
Date filed
11/17/2023, 05:50 PM
Previous filing
Oct 23, 2023
Next filing
Nov 20, 2023

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction TTD Class A Common Stock Sale -$204K -3K -6.62% $68.15 42.3K Nov 15, 2023 Direct F1
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Buy Plan / Sale Plan: These are also open market purchases/sales of shares, but in this case the transaction is part of a trading plan. Rule 10b5-1 allows insiders to setup a trading plan to buy/sell stocks over a certain period of time. Since the purchases/sales are predetermined, this protects the insiders from violating insider trading law.

Transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c).

Explanation of Responses:

Id Content
F1 The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person on February 22, 2023 in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.