Nicola T. Allais - Jul 18, 2023 Form 4 Insider Report for DoubleVerify Holdings, Inc. (DV)

Role
Chief Financial Officer
Signature
/s/ Andrew E. Grimmig, as Attorney-in-Fact for Nicola T. Allais
Stock symbol
DV
Transactions as of
Jul 18, 2023
Transactions value $
-$710,884
Form type
4
Date filed
7/20/2023, 04:06 PM
Previous filing
Jul 10, 2023
Next filing
Aug 9, 2023

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction DV Common Stock Options Exercise $18.6K +9.23K +15.47% $2.01* 68.9K Jul 18, 2023 Direct
transaction DV Common Stock Sale -$368K -9.23K -13.4% $39.87 59.7K Jul 18, 2023 Direct F1, F2
transaction DV Common Stock Options Exercise $18.6K +9.23K +15.47% $2.01* 68.9K Jul 19, 2023 Direct
transaction DV Common Stock Sale -$380K -9.23K -13.4% $41.16 59.7K Jul 19, 2023 Direct F1, F3

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Underlying Class Amount Exercise Price Ownership Footnotes
transaction DV Options (Rights to Buy) Options Exercise $0 -9.23K -1.56% $0.00 584K Jul 18, 2023 Common Stock 9.23K $2.01 Direct F4
transaction DV Options (Rights to Buy) Options Exercise $0 -9.23K -1.58% $0.00 575K Jul 19, 2023 Common Stock 9.23K $2.01 Direct F4
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Buy Plan / Sale Plan: These are also open market purchases/sales of shares, but in this case the transaction is part of a trading plan. Rule 10b5-1 allows insiders to setup a trading plan to buy/sell stocks over a certain period of time. Since the purchases/sales are predetermined, this protects the insiders from violating insider trading law.

Transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c).

Explanation of Responses:

Id Content
F1 The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on March 23, 2023.
F2 The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions ranging from $39.66 to $40.01 inclusive. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.
F3 The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions ranging from $40.93 to $41.525, inclusive. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.
F4 Represents non-qualified stock options granted on January 4, 2018, 25% of which vested on November 6, 2018 and the remainder of which vested at a rate of 6.25% per quarter thereafter, subject to Mr. Allais's continued employment. The options fully vested on November 6, 2021.