Kathryn E. Falberg - May 25, 2023 Form 4 Insider Report for Trade Desk, Inc. (TTD)

Role: Director
Signature: /s/ Kelli Faerber, Attorney-in-Fact for Kathryn E. Falberg
Stock symbol: TTD
Transactions as of: May 25, 2023
Transactions value $: $99,907
Form type: 4
Date filed: 5/30/2023, 07:31 PM
Previous filing: May 17, 2023
Next filing: Jun 16, 2023

Transactions Table

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Ownership	Footnotes
transaction	TTD	Class A Common Stock	Award	$0	+4.24K	+1.79%	$0.00	241K	May 25, 2023	Direct	F1, F2
transaction	TTD	Class A Common Stock	Award	$50K	+799	+0.33%	$62.52	242K	May 25, 2023	Direct	F1, F3, F4
transaction	TTD	Class A Common Stock	Award	$50K	+799	+0.33%	$62.52	243K	May 25, 2023	Direct	F3, F4, F5
holding	TTD	Class A Common Stock						50K	May 25, 2023	By Family Trust

* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id	Content
F1	Grant of restricted stock award under the Issuer's 2016 Equity Incentive Plan. The shares vest in four equal installments at the earlier of, for each such installment, (i) the date of the Issuer's applicable regularly scheduled quarterly Corporate Board meeting for the next four quarters from the date of grant or (ii) the date of each of the next four corresponding quarterly anniversaries of the date of grant, provided all then unvested shares shall vest in full on the date of the Issuer's next annual meeting of stockholders, all subject to the Reporting Person's continuous service as a member of the board of directors immediately prior to such date.
F2	This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy as an annual director equity grant.
F3	This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy in lieu of director retainer and meeting fees of $50,000.
F4	This price represents the average closing stock price for a share of the Issuer's Class A Common Stock for forty-five consecutive trading days ending on, and including, the grant date. This price was used to calculate the number of restricted stock awards granted.
F5	Grant of restricted stock award under the Issuer's 2016 Equity Incentive Plan. The shares vest in four equal installments at the earlier of, for each such installment, (i) the date of the Issuer's applicable regularly scheduled quarterly Corporate Board meeting for the next four quarters from the date of grant or (ii) the date of each of the next four corresponding quarterly anniversaries of the date of grant, provided all then unvested shares shall vest in full on the date of the Issuer's next annual meeting of stockholders, all subject to the Reporting Person's continuous service as a member of the compensation committee immediately prior to such date.