Andrea Lee Cunningham - 01 Jan 2022 Form 4 Insider Report for Trade Desk, Inc. (TTD)

Role
Director
Signature
/s/ Kelli Faerber, Attorney-in-Fact for Andrea Cunningham
Issuer symbol
TTD
Transactions as of
01 Jan 2022
Net transactions value
+$19,947
Form type
4
Filing time
06 Jan 2022, 19:03:05 UTC
Next filing
24 Feb 2022
SEC
View on sec.gov

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction TTD Class A Common Stock Award $0 +1,341 $0.000000 1,341 01 Jan 2022 Direct F1, F2, F3
transaction TTD Class A Common Stock Award $0 +536 +40% $0.000000 1,877 01 Jan 2022 Direct F1, F4, F5
transaction TTD Class A Common Stock Award $19,947 +214 +11% $93.21 2,091 01 Jan 2022 Direct F1, F6, F7, F8

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Underlying Class Amount Exercise Price Ownership Footnotes
transaction TTD Stock Option (Right to Buy) Award $0 +2,320 $0.000000 2,320 01 Jan 2022 Class A Common Stock 2,320 $91.64 Direct F9, F10, F11
transaction TTD Stock Option (Right to Buy) Award $0 +975 $0.000000 975 01 Jan 2022 Class A Common Stock 975 $91.64 Direct F9, F12, F13
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id Content
F1 Grant of restricted stock units under the Issuer's 2016 Equity Incentive Plan. Each restricted stock unit represents a contingent right to receive one share of Issuer's Class A common stock.
F2 The restricted stock units vest in quarterly installments over the three-year period following the grant, subject to the Reporting Person's continuous service as a board member through such date.
F3 These restricted stock units were issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy as an initial director equity grant.
F4 The restricted stock units vest in two installments with 209 shares vesting on February 27, 2022 and 327 shares vesting on May 27, 2022 or, if earlier for each installment, the date of the Issuer's applicable regularly scheduled quarterly Corporate Board meetings provided all then unvested shares shall vest in full on the date of the Issuer's next annual meeting of stockholders, all subject to the Reporting Person's continuous service as a member of the board of directors immediately prior to such date.
F5 These restricted stock units were issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy as an annual director equity grant.
F6 The restricted stock units vest in two installments with 83 shares vesting on February 27, 2022 and 131 shares vesting on May 27, 2022 or, if earlier for each installment, the date of the Issuer's applicable regularly scheduled quarterly Corporate Board meetings provided all then unvested shares shall vest in full on the date of the Issuer's next annual meeting of stockholders, all subject to the Reporting Person's continuous service as a member of the board of directors immediately prior to such date.
F7 This price represents the average closing stock price for a share of the Issuer's Class A Common Stock for forty-five consecutive trading days ending on, and including, the grant date. This price was used to calculate the number of restricted stock units granted.
F8 These restricted stock units were issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy in lieu of director retainer and meeting fees of $20,000.
F9 Grant of option to purchase Class A Common Stock under the Issuer's 2016 Equity Incentive Plan.
F10 The shares subject to the option vest in quarterly installments over the three-year period following the grant, subject to the Reporting Person's continuous service as a board member through such date.
F11 This option was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy as an initial director equity grant.
F12 The shares subject to the option vest in two installments with 380 shares subject to the option vesting on February 27, 2022 and 595 shares subject to the option vesting on May 27, 2022 or, if earlier for each installment, the date of the Issuer's applicable regularly scheduled quarterly Corporate Board meetings provided all then unvested shares subject to the option shall vest in full on the date of the Issuer's next annual meeting of stockholders, all subject to the Reporting Person's continuous service as a member of the board of directors immediately prior to such date.
F13 This option was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy as an annual director equity grant.