Susan Vobejda - Jun 2, 2021 Form 4 Insider Report for Trade Desk, Inc. (TTD)

Role
Chief Marketing Officer
Signature
/s/ Alfred Palomino, Attorney-in-Fact for Susan Vobejda
Stock symbol
TTD
Transactions as of
Jun 2, 2021
Transactions value $
-$1,656,641
Form type
4
Date filed
6/4/2021, 07:18 PM
Previous filing
May 25, 2021
Next filing
Jun 8, 2021

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction TTD Class A Common Stock Options Exercise $42K +875 +3.69% $48.00 24.6K Jun 2, 2021 Direct
transaction TTD Class A Common Stock Sale -$508K -875 -3.55% $580.00* 23.7K Jun 2, 2021 Direct
transaction TTD Class A Common Stock Options Exercise $208K +1.46K +6.15% $142.45 25.2K Jun 2, 2021 Direct
transaction TTD Class A Common Stock Sale -$847K -1.46K -5.79% $580.00* 23.7K Jun 2, 2021 Direct
transaction TTD Class A Common Stock Options Exercise $271K +1.03K +4.33% $263.34 24.8K Jun 2, 2021 Direct
transaction TTD Class A Common Stock Sale -$596K -1.03K -4.15% $580.00* 23.7K Jun 2, 2021 Direct
transaction TTD Class A Common Stock Options Exercise $243K +810 +3.41% $300.01 24.5K Jun 2, 2021 Direct
transaction TTD Class A Common Stock Sale -$470K -810 -3.3% $580.00* 23.7K Jun 2, 2021 Direct

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Underlying Class Amount Exercise Price Ownership Footnotes
transaction TTD Employee Stock Option (Right to Buy) Options Exercise $0 -875 -14.26% $0.00 5.26K Jun 2, 2021 Class A Common Stock 875 $48.00 Direct F1
transaction TTD Employee Stock Option (Right to Buy) Options Exercise $0 -1.46K -18.15% $0.00 6.59K Jun 2, 2021 Class A Common Stock 1.46K $142.45 Direct F2
transaction TTD Employee Stock Option (Right to Buy) Options Exercise $0 -1.03K -14.28% $0.00 6.17K Jun 2, 2021 Class A Common Stock 1.03K $263.34 Direct F3
transaction TTD Employee Stock Option (Right to Buy) Options Exercise $0 -810 -10.01% $0.00 7.29K Jun 2, 2021 Class A Common Stock 810 $300.01 Direct F4
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id Content
F1 The option was granted on December 1, 2017, the Vesting Commencement Date ("VCD"). One forty-eighth (1/48th) of the shares subject to the option vest each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.
F2 The option was granted on December 1, 2018, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.
F3 The option was granted on December 1, 2019, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.
F4 The option was granted on May 15, 2020, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.