Turtle Creek Asset Management Inc. - 17 May 2023 Form 4 Insider Report for BREAD FINANCIAL HOLDINGS, INC. (BFH)

Role: 10%+ Owner
Signature: /s/ Meaghan Einav, Chief Compliance Officer
Issuer symbol: BFH
Transactions as of: 17 May 2023
Transactions value $: $3,353,887
Form type: 4
Filing time: 19 May 2023, 21:30:24 UTC
Previous filing: 16 May 2023
Next filing: 26 May 2023
SEC: View on sec.gov

Transactions Table

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Ownership	Footnotes
transaction	BFH	Common Stock	Purchase	$86.7K	+3.01K	+0.06%	$28.77	4.84M	17 May 2023	By Turtle Creek Equity Fund	F1, F2
transaction	BFH	Common Stock	Purchase	$8.34K	+290	+0.06%	$28.77	451K	17 May 2023	By Turtle Creek Investment Fund	F1, F2
transaction	BFH	Common Stock	Purchase	$5.01K	+174	+0.05%	$28.77	345K	17 May 2023	By Turtle Creek United States Equity Fund	F1, F2
transaction	BFH	Common Stock	Purchase	$575	+20	+0.07%	$28.77	28.4K	17 May 2023	By Turtle Creek North American Equity Fund	F1, F2
transaction	BFH	Common Stock	Purchase	$57.50	+2	+0.04%	$28.77	4.62K	17 May 2023	By Turtle Creek Small Cap Equity Fund	F1, F2
transaction	BFH	Common Stock	Purchase	$538K	+18.5K	+0.38%	$29.08	4.86M	17 May 2023	By Turtle Creek Equity Fund	F1, F3
transaction	BFH	Common Stock	Purchase	$52.8K	+1.82K	+0.4%	$29.08	453K	17 May 2023	By Turtle Creek Investment Fund	F1, F3
transaction	BFH	Common Stock	Purchase	$2.17M	+72.6K	+1.49%	$29.89	4.93M	17 May 2023	By Turtle Creek Equity Fund	F1, F4
transaction	BFH	Common Stock	Purchase	$213K	+7.13K	+1.57%	$29.89	460K	17 May 2023	By Turtle Creek Investment Fund	F1, F4
transaction	BFH	Common Stock	Purchase	$13.4K	+450	+1.58%	$29.84	28.9K	17 May 2023	By Turtle Creek North American Equity Fund	F1
transaction	BFH	Common Stock	Purchase	$85.1K	+2.86K	+0.06%	$29.73	4.94M	18 May 2023	By Turtle Creek Equity Fund	F1, F5
transaction	BFH	Common Stock	Purchase	$8.35K	+281	+0.06%	$29.73	461K	18 May 2023	By Turtle Creek Investment Fund	F1, F5
transaction	BFH	Common Stock	Purchase	$158K	+5.33K	+0.11%	$29.74	4.94M	19 May 2023	By Turtle Creek Equity Fund	F1, F6
transaction	BFH	Common Stock	Purchase	$15.6K	+523	+0.11%	$29.74	461K	19 May 2023	By Turtle Creek Investment Fund	F1, F6

* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id	Content
F1	The Reporting Person serves as investment manager to each of Turtle Creek Equity Fund, Turtle Creek Investment Fund, Turtle Creek United States Equity Fund, Turtle Creek North American Equity Fund and Turtle Creek Small Cap Equity Fund. The Reporting Person disclaims beneficial ownership of the securities reported herein except to the extent of its pecuniary interest therein, if any, and this report shall not be deemed an admission that the Reporting Person is the beneficial owner of the securities for purposes of Section 16 of the Securities Exchange Act of 1934, as amended, or for any other purpose.
F2	The price reported in Column 4 is a weighted average price. These shares of the Issuer's Common Stock were purchased in multiple transactions at prices ranging from $28.61 to $28.92, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares purchased at each separate price within the ranges set forth in footnotes (2) through (6) herein.
F3	The price reported in Column 4 is a weighted average price. These shares of the Issuer's Common Stock were purchased in multiple transactions at prices ranging from $28.50 to $29.46, inclusive.
F4	The price reported in Column 4 is a weighted average price. These shares of the Issuer's Common Stock were purchased in multiple transactions at prices ranging from $29.50 to $30.25, inclusive.
F5	The price reported in Column 4 is a weighted average price. These shares of the Issuer's Common Stock were purchased in multiple transactions at prices ranging from $29.64 to $29.75, inclusive.
F6	The price reported in Column 4 is a weighted average price. These shares of the Issuer's Common Stock were purchased in multiple transactions at prices ranging from $29.695 to $29.75, inclusive.