Laura Alber - 21 Jan 2025 Form 4 Insider Report for WILLIAMS SONOMA INC (WSM)

Signature
/s/ David King, Attorney-in-Fact for Laura Alber
Issuer symbol
WSM
Transactions as of
21 Jan 2025
Net transactions value
-$9,349,275
Form type
4
Filing time
23 Jan 2025, 18:22:56 UTC
Previous filing
13 Dec 2024
Next filing
03 Feb 2025

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction WSM Common Stock Sale $2,254,408 -10,913 -1.1% $206.58 978,753 21 Jan 2025 Direct F1, F2
transaction WSM Common Stock Sale $4,073,262 -19,616 -2% $207.65 959,137 21 Jan 2025 Direct F1, F3
transaction WSM Common Stock Sale $2,541,739 -12,183 -1.3% $208.63 946,954 21 Jan 2025 Direct F1, F4
transaction WSM Common Stock Sale $462,620 -2,206 -0.23% $209.71 944,748 21 Jan 2025 Direct F1, F5
transaction WSM Common Stock Sale $17,245 -82 -0.01% $210.31 944,666 21 Jan 2025 Direct F1
holding WSM Common Stock 33,106 21 Jan 2025 By Managed Account F6
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Buy Plan / Sale Plan: These are also open market purchases/sales of shares, but in this case the transaction is part of a trading plan. Rule 10b5-1 allows insiders to setup a trading plan to buy/sell stocks over a certain period of time. Since the purchases/sales are predetermined, this protects the insiders from violating insider trading law.

Transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c).

Explanation of Responses:

Id Content
F1 Sale of shares pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on September 10, 2024.
F2 Reflects the weighted average price as the shares were sold in multiple transactions. The per share transaction price ranged from $206.22 to $207.21. The reporting person undertakes to provide upon request by the U.S. Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
F3 Reflects the weighted average price as the shares were sold in multiple transactions. The per share transaction price ranged from $207.22 to $208.20. The reporting person undertakes to provide upon request by the U.S. Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
F4 Reflects the weighted average price as the shares were sold in multiple transactions. The per share transaction price ranged from $208.24 to $209.23. The reporting person undertakes to provide upon request by the U.S. Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
F5 Reflects the weighted average price as the shares were sold in multiple transactions. The per share transaction price ranged from $209.25 to $210.24. The reporting person undertakes to provide upon request by the U.S. Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
F6 Represents the number of shares held by the reporting person in the Williams-Sonoma, Inc. Stock Fund under the Williams-Sonoma, Inc. 401(k) Plan, based on a statement dated January 21, 2025.