Jonathan Bryan Campbell - Feb 15, 2024 Form 4 Insider Report for BREAD FINANCIAL HOLDINGS, INC. (BFH)

Signature
Benjamin L. Morgan, Attorney in Fact
Stock symbol
BFH
Transactions as of
Feb 15, 2024
Transactions value $
-$81,345
Form type
4
Date filed
2/20/2024, 04:28 PM
Previous filing
Feb 23, 2023

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction BFH Common Stock Award +14K +71.04% 33.8K Feb 15, 2024 Direct F1
transaction BFH Common Stock Tax liability -$81.3K -2.16K -6.4% $37.59 31.7K Feb 15, 2024 Direct F2, F3
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id Content
F1 The new grant is for 14,049 shares of common stock represented by time-based restricted stock units (RSUs). These time-based RSUs will vest over a three-year period, with 4,636 units vesting on each of 2/18/25 and 2/17/26 and 4,777 units vesting on 2/16/27, subject to continued employment (subject to certain limited exceptions) by the Reporting Person on the vesting dates.
F2 Shares withheld by the Company to satisfy the Reporting Person's tax withholding obligation upon the vesting of restricted stock units.
F3 The total number of securities beneficially owned includes: (a) 6,624 unrestricted shares; (b) 2,952 unvested units from an award of 8,681 time-based restricted stock units granted 2/15/22; (c) 8,036 unvested units from an award of 11,993 time-based restricted stock units granted 2/15/23; and (d) the new grant for 14,049 time-based restricted stock units.