R. Michael McCoy - 04 Jun 2021 Form 4 Insider Report for HEARTLAND FINANCIAL USA INC

Role
Director
Signature
/s/ R. Michael McCoy
Issuer symbol
N/A
Transactions as of
04 Jun 2021
Net transactions value
$0
Form type
4
Filing time
07 Jun 2021, 14:23:48 UTC

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction HTLF Common Stock Options Exercise $0 +720 +1.9% $0.000000 39,048 04 Jun 2021 Direct
transaction HTLF Common Stock Options Exercise $0 +2,358 +6% $0.000000 41,406 04 Jun 2021 Direct
holding HTLF Common Stock 38,328 04 Jun 2021 Direct F1
holding HTLF Common Stock 13,467 04 Jun 2021 Wife's Trust

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Underlying Class Amount Exercise Price Ownership Footnotes
transaction HTLF 2020 Director Restricted Stock Units (retainer) Award $0 -720 -50% $0.000000 720 04 Jun 2021 Common Stock 0 Direct F2, F3
transaction HTLF 2020 Director Restricted Stock Units Award $0 -2,358 -50% $0.000000 2,358 04 Jun 2021 Common Stock 0 Direct F2, F3
holding HTLF 2020 Director Restricted Stock Units (retainer) 0 04 Jun 2021 Common Stock 720 Direct F2, F3
holding HTLF 2020 Director Restricted Stock Units 0 04 Jun 2021 Common Stock 2,358 Direct F2, F3
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

R. Michael McCoy is no longer subject to Section 16 filing requirements. Form 4 or Form 5 obligations may continue.

Explanation of Responses:

Id Content
F1 These shares participate in a Dividend Reinvestment Plan.
F2 Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock.
F3 These restricted stock units are granted under the 2020 Long-term Incentive Plan and are subject to a one (1) year vesting schedule.