MediaAlpha, Inc. financial data

Symbol
MAX on NYSE
Location
700 South Flower Street, Suite 640, Los Angeles, CA
Fiscal year end
December 31
Latest financial report
10-Q - Q3 2025 - Oct 29, 2025

Key Ratios

Label TTM Value / Value Unit Change %
Current Ratio 133 % +22%
Debt-to-equity -5.29K % -209%
Return On Equity 2.18 %
Return On Assets -0.45 % -109%
Operating Margin 1.61 % -56%

Shares

Label TTM Value / Value Unit Change %
Entity Public Float 444M USD +95.7%
Weighted Average Number of Shares Outstanding, Basic 56.6M shares +3.11%
Weighted Average Number of Shares Outstanding, Diluted 56.6M shares +3.11%

Income Statement

Label TTM Value / Value Unit Change %
Revenue from Contract with Customer, Excluding Assessed Tax 1.12B USD +64.9%
Cost of Revenue 951M USD +68.6%
Research and Development Expense 21.1M USD +12.9%
Selling and Marketing Expense 22.2M USD -8.43%
General and Administrative Expense 97M USD +97.7%
Costs and Expenses 1.11B USD +68.4%
Operating Income (Loss) 18.1M USD -27.5%
Nonoperating Income (Expense) -16.7M USD -22.1%
Income (Loss) from Continuing Operations before Income Taxes, Noncontrolling Interest 1.31M USD -88.3%
Income Tax Expense (Benefit) 1.24M USD -82.7%
Net Income (Loss) Attributable to Parent -1.14M USD -112%
Earnings Per Share, Basic 0 USD/shares -112%
Earnings Per Share, Diluted 0 USD/shares -112%

Balance Sheet

Label TTM Value / Value Unit Change %
Cash and Cash Equivalents, at Carrying Value 38.8M USD +20.2%
Accounts Receivable, after Allowance for Credit Loss, Current 129M USD +1.86%
Assets, Current 206M USD +27%
Operating Lease, Right-of-Use Asset 1.86M USD -15.4%
Intangible Assets, Net (Excluding Goodwill) 4.1M USD -81%
Goodwill 47.7M USD 0%
Other Assets, Noncurrent 8.65M USD +82.9%
Assets 266M USD +12.8%
Accounts Payable, Current 103M USD -6.29%
Employee-related Liabilities, Current 8.86M USD +131%
Accrued Liabilities, Current 65M USD +358%
Liabilities, Current 190M USD +43%
Deferred Income Tax Liabilities, Net 0 USD
Operating Lease, Liability, Noncurrent 1.12M USD -32%
Other Liabilities, Noncurrent 8.64M USD +18.3%
Liabilities 332M USD +12.3%
Retained Earnings (Accumulated Deficit) -512M USD -0.22%
Stockholders' Equity Attributable to Parent -29.8M USD -256%
Stockholders' Equity, Including Portion Attributable to Noncontrolling Interest -65.8M USD -10.3%
Liabilities and Equity 266M USD +12.8%

Popular Metrics

Label TTM Value / Value Unit Change %
Net Cash Provided by (Used in) Operating Activities 23.7M USD +1312%
Net Cash Provided by (Used in) Financing Activities -3.35M USD +24.6%
Net Cash Provided by (Used in) Investing Activities -57K USD -67.6%
Cash, Cash Equivalents, Restricted Cash and Restricted Cash Equivalents, Period Increase (Decrease), Including Exchange Rate Effect 20.3M USD
Cash, Cash Equivalents, Restricted Cash and Restricted Cash Equivalents 72.3M USD +124%
Interest Paid, Excluding Capitalized Interest, Operating Activities 2.96M USD -21.7%
Deferred Tax Assets, Valuation Allowance 128M USD +1.84%
Effective Income Tax Rate Reconciliation, at Federal Statutory Income Tax Rate, Percent 0.21 pure 0%
Deferred Tax Assets, Gross 121M USD +26.8%
Operating Lease, Liability 2.12M USD -17.2%
Depreciation 62K USD +1.64%
Payments to Acquire Property, Plant, and Equipment 57K USD +67.6%
Lessee, Operating Lease, Liability, to be Paid 2.21M USD -18.5%
Operating Lease, Liability, Current 994K USD +9.96%
Lessee, Operating Lease, Liability, to be Paid, Year Two 805K USD -17.3%
Lessee, Operating Lease, Liability, to be Paid, Year One 1.05M USD +5.72%
Operating Lease, Weighted Average Discount Rate, Percent 0.04 pure -22.5%
Deferred Income Tax Expense (Benefit) 0 USD -100%
Lessee, Operating Lease, Liability, Undiscounted Excess Amount 90K USD -41.6%
Lessee, Operating Lease, Liability, to be Paid, Year Three 123K USD -82.7%
Deferred Tax Assets, Operating Loss Carryforwards 15.3M USD +1.21%
Preferred Stock, Shares Issued 0 shares
Preferred Stock, Shares Authorized 50M shares 0%
Unrecognized Tax Benefits 2.03M USD +48.3%
Lessee, Operating Lease, Liability, to be Paid, Year Four 101K USD +288%
Preferred Stock, Shares Outstanding 0 shares
Amortization of Intangible Assets 4.07M USD -38.4%
Deferred Tax Assets, Net of Valuation Allowance 0 USD
Share-based Payment Arrangement, Expense 30.4M USD -15.1%
Interest Expense 15.6M USD +36%
Preferred Stock, Par or Stated Value Per Share 0.01 USD/shares 0%