Trip.com Group Ltd Annual Selling and Marketing Expense in CNY from 2010 to 2023

Taxonomy & unit
us-gaap: CNY and USD
Description
The aggregate total amount of expenses directly related to the marketing or selling of products or services.
Summary
Trip.com Group Ltd annual Selling and Marketing Expense history and growth rate from 2010 to 2023.
  • Trip.com Group Ltd annual Selling and Marketing Expense for 2023 was ¥9.2B, a 117% increase from 2022.
  • Trip.com Group Ltd annual Selling and Marketing Expense for 2022 was ¥4.25B, a 13.7% decline from 2021.
  • Trip.com Group Ltd annual Selling and Marketing Expense for 2021 was ¥4.92B, a 11.7% increase from 2020.
Selling and Marketing Expense, Annual (CNY)
Selling and Marketing Expense, YoY Annual Growth (%)
Period Value YoY Chg Change % Start Date End Date Report Filed
2023 9.2B +4.95B +117% Jan 1, 2023 Dec 31, 2023 20-F 2024-04-29
2022 4.25B -672M -13.7% Jan 1, 2022 Dec 31, 2022 20-F 2024-04-29
2021 4.92B +517M +11.7% Jan 1, 2021 Dec 31, 2021 20-F 2024-04-29
2020 4.41B -4.89B -52.6% Jan 1, 2020 Dec 31, 2020 20-F 2023-03-27
2019 9.3B -301M -3.14% Jan 1, 2019 Dec 31, 2019 20-F 2022-04-27
2018 9.6B +1.3B +15.7% Jan 1, 2018 Dec 31, 2018 20-F 2021-03-15
2017 8.29B +2.43B +41.5% Jan 1, 2017 Dec 31, 2017 20-F 2020-04-09
2016 5.86B +2.77B +89.8% Jan 1, 2016 Dec 31, 2016 20-F 2019-03-15
2015 3.09B +874M +39.5% Jan 1, 2015 Dec 31, 2015 20-F 2018-04-23
2014 2.21B +945M +74.4% Jan 1, 2014 Dec 31, 2014 20-F 2017-04-13
2013 1.27B +285M +29% Jan 1, 2013 Dec 31, 2013 20-F 2016-04-22
2012 984M +359M +57.5% Jan 1, 2012 Dec 31, 2012 20-F 2015-04-27
2011 625M +171M +37.8% Jan 1, 2011 Dec 31, 2011 20-F 2014-03-28
2010 453M Jan 1, 2010 Dec 31, 2010 20-F 2013-03-29
* An asterisk sign (*) next to the value indicates that the value is likely invalid.